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Holiday Marketing

Marketing Tips for the Holidays According to Entrepreneur, 20 to 40 percent of yearly sales for small and mid-sized retailers take place within the last two months of the year. How will you get the...

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Free Business Plan Outline: 5 Must-Haves

Regardless of the type of business you own or manage, the days of just opening the doors and waiting for customers to find you are long gone. Savvy entrepreneurs know they’ve got to cultivate their...

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Top 5 Tips to Get Your Business Noticed

The first step to winning a customer’s patronage is to get their attention. That’s why marketing is so important to every business, whether you’re an established player or new to the game. The good...

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Top Social Media Tips for Small Business Owners

Social media is everywhere. You walk down the street and notice folks are all heads down on their mobile phones, tweeting out the latest trend, posting a photo on Facebook of their whereabouts, or...

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4 Fun Marketing Tips for Your Froyo Shop

Summer is here and there’s nothing better than a yummy cup of froyo on a hot day! Did you know in a recent study that 79 percent of customers preferred froyo to regular ice cream? It’s time to...

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Marketing with Pokémon Go to Catch ‘Em All

In case you haven’t heard, Pokémon have taken over America. But of course you’ve heard, because the news is everywhere. Some of it’s funny, some seems a little bizarre, and some is downright...

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3 Ways To Optimize Omni-Channel Marketing

The technology industry has harped on the idea of “omni-channel marketing.” And while definitions vary and the buzz has muddled its meaning, the core principle is to create a seamless customer...

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A Beginner’s Guide To The Power Of Video Content

You may have realized all too well that a picture speaks a thousand words when it comes to selling your product online. But did you know that video is proven to be even more powerful? Video content...

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4 Lessons Learned From The Starbucks Holiday Cup

The holiday season is upon us, and the timeless indication that tis’ the season – is the announcement of the Starbucks holiday cup. Year after year, Starbucks introduces its seasonal menu alongside a...

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Last-Minute Tips to Make the Most Out of the Holidays for Your Business

Well, fall sure flew by, didn’t it? With Black Friday and Cyber Monday come and gone, the holidays are officially upon us. While the U.S. Small Business Administration recommends getting started on a...

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